Opportunity Information: Apply for USDA AMS FMPP 2015
Apply for USDA AMS FMPP 2015
- The Agricultural Marketing Service in the agriculture sector is offering a public funding opportunity titled "2015 Farmers Market Promotion Program Grants" and is now available to receive applicants.
- Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 10.168 Farmers Market and Local Food Promotion Program.
- This funding opportunity was created on Mar 26, 2015 and posted on Mar 16, 2015.
- Applicants must submit their applications by May 14, 2015. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
- The funding agency has allocated a total of $13,000,000.00 to eligible and selected applicants.
- Each selected applicant is eligible to receive up to $100,000.00 in funding.
- The number of recipients for this funding is limited to 190 candidate(s).
- Eligible applicants include: Others (see text field entitled Additional Information on Eligibility for clarification).
- All applicants must be domestic entities owned, operated, and located within the 50 United States, the District of Columbia, the Commonwealth of Puerto Rico, Guam, American Samoa, the United States Virgin Islands, and the Commonwealth of the Northern Mariana Islands.State Departments of Agriculture are eligible to if the State s regulatory statutes identify the specific State Department of Agriculture as a regional farmers market authority.Eligible applicants include1. 1. Agricultural Businesses Business entities that provide, hold, deliver, transport, offer, process or sell agricultural products or services.2. Agricultural Cooperatives Group owned or member owned entities or businesses that provide, offer, or sell agricultural products or services for the mutual benefit of their members. 3. Producer Networks Producer group or member owned organizations or businesses that provide, offer, or sell agricultural products or services through a common distribution system for the mutual benefit of their members.4. Producer Associations Organizations or other businesses that assist, represent, or serve producers or producer networks. 5. Community Supported Agriculture (CSA) Networks Formal groups of farms that work collectively to offer consumers regular (usually weekly) deliveries of locally grown farm products during one or more harvest season(s) often on a subscription or membership basis. Customers have access to a selected share or range of farm products offered by the group of farmers based on partial or total advance payment of a subscription or membership fee.6. CSA Associations Organizations or other businesses that assist, serve, or represent CSAs or CSA networks.7. Local Governments Any unit of government within a state, including a county borough municipality city town township parish local public authority, including any public housing agency under the United States Housing Act of 1937 special district school district intrastate district council of governments, whether or not incorporated as a nonprofit corporation under state law and any other agency or instrumentality of a multi , regional, or intra state or local government.8. Nonprofit Corporations Any organization or institution, including nonprofits with State or IRS 501 (c) status and accredited institutions of higher education, where no part of the net earnings of which inure to the benefit of any private shareholder or individual.9. Public Benefit Corporations Corporations organized to construct or operate a public improvement, the profits from which inure to the benefit of a State(s) or to the people thereof. 10. Economic Development Corporations Organizations whose missions are to improve, maintain, develop and/or market or promote a specific geographic area. 11. Regional Farmers Market Authorities Entities that establish and enforce regional, State, or county policies and jurisdiction over State, regional, or county farmers markets.12. Tribal Governments Governing bodies or governmental agencies of any Indian tribe, band, nation, or other organized group or community (including any native village as defined in Section 3 of the Alaska Native Claims Settlement Act, 85 Stat. 688 (43 U.S.C. 1602)) certified by the Secretary of the Interior as eligible for the special programs and services provided through the Bureau of Indian Affairs.
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Opportunity Summary:
The 2015 Farmers Market Promotion Program (FMPP) Grants opportunity is a competitive USDA Agricultural Marketing Service (AMS) grant program designed to strengthen and expand direct-to-consumer marketing channels for locally and regionally produced agricultural products. Backed by the Farmer to Consumer Direct Marketing Act of 1946 (as amended, 7 U.S.C. 3005), the program focuses on practical, on-the-ground efforts that help farmers and ranchers reach customers more effectively while improving public access to local food. For FY 2015, AMS made an estimated total of about $13 million available, with an expected 190 awards, under CFDA 10.168 (Farmers Market and Local Food Promotion Program).
FMPP-funded projects are intended to increase domestic consumption of local and regional agricultural products and to create or grow market opportunities for farm and ranch operations that sell into local markets. In real terms, that means supporting activities such as developing, improving, or expanding farmers markets; building out roadside stands; strengthening community supported agriculture (CSA) programs; supporting agritourism activities tied to direct sales; and providing outreach, training, and technical assistance that helps farmers and market operators operate successfully. A key requirement is that every project must benefit at least two farmers, producers, or farm vendors who both produce and sell directly to consumers, so proposals have to be structured to deliver clear, shared benefits beyond a single individual business.
The award size for FY 2015 ranged from $15,000 to $100,000 per grant, and applicants were limited to submitting or receiving no more than one FMPP grant in that funding year. Unlike many federal grant programs, FMPP did not require cost sharing or matching funds, which lowered the barrier to participation for smaller organizations and community-based market groups. Funding was slated to be available for use starting October 1, 2015, with project periods expected to begin around September 30, 2015 and conclude no later than September 29, 2017, establishing a roughly two-year window for implementation and measurable outcomes.
Eligibility was limited to domestic entities that are owned, operated, and located within the 50 U.S. states and certain U.S. territories and jurisdictions, including the District of Columbia, Puerto Rico, Guam, American Samoa, the U.S. Virgin Islands, and the Northern Mariana Islands. The eligible applicant pool was broad and included agricultural businesses; agricultural cooperatives; producer networks and producer associations; CSA networks and CSA associations; local governments; nonprofit corporations (including 501(c) organizations and accredited institutions of higher education, as long as no net earnings benefit private individuals); public benefit corporations; economic development corporations; regional farmers market authorities; and tribal governments. State Departments of Agriculture could also be eligible if their state statutes designate them as a regional farmers market authority. This wide eligibility reflects the program’s emphasis on building market infrastructure and services that typically involve partnerships among producers, community organizations, and local institutions.
From an administrative standpoint, the opportunity was posted on March 16, 2015, with an application deadline of May 14, 2015. AMS also scheduled an informational webinar on March 25 to introduce the program and help potential applicants understand priorities and application expectations. Additional program details and related materials were hosted through the AMS grants website and the FMPP page (www.ams.usda.gov/FMPP). For applicants needing assistance accessing the announcement or with program questions, the listed contact was John Miklozek (Acting Team Lead) at 202-720-0933.
Frequently Asked Questions (FAQs): 2015 Farmers Market Promotion Program (FMPP) Grants
What is the 2015 Farmers Market Promotion Program (FMPP)?
The 2015 Farmers Market Promotion Program (FMPP) is a competitive grant program run by the USDA Agricultural Marketing Service (AMS). It is designed to strengthen and expand direct-to-consumer marketing channels for locally and regionally produced agricultural products.
What is the purpose of FMPP funding?
FMPP-funded projects are intended to increase domestic consumption of local and regional agricultural products and create or expand market opportunities for farm and ranch operations selling into local markets. The program emphasizes practical, on-the-ground activities that help producers reach customers and improve public access to local food.
What law authorizes the FMPP program?
The program is backed by the Farmer to Consumer Direct Marketing Act of 1946 (as amended, 7 U.S.C. 3005).
How much funding was available for FY 2015?
For FY 2015, AMS estimated a total of about $13 million available for FMPP.
How many awards were expected to be made in FY 2015?
AMS expected to make approximately 190 awards under this opportunity.
What is the CFDA number for this program?
This opportunity falls under CFDA 10.168, labeled as the Farmers Market and Local Food Promotion Program.
What types of projects or activities can FMPP support?
Based on the opportunity description, FMPP can support activities such as:
- Developing, improving, or expanding farmers markets
- Building out roadside stands
- Strengthening community supported agriculture (CSA) programs
- Supporting agritourism activities tied to direct sales
- Providing outreach, training, and technical assistance for farmers and market operators
Is there a minimum number of farmers or vendors that must benefit from each project?
Yes. Each project must benefit at least two farmers, producers, or farm vendors who both produce and sell directly to consumers. Proposals must be structured to show clear shared benefits beyond a single individual business.
What is the grant award size range for FY 2015?
The award size for FY 2015 ranged from $15,000 to $100,000 per grant.
Can an organization submit more than one application or receive more than one FMPP grant in FY 2015?
No. Applicants were limited to submitting or receiving no more than one FMPP grant in that funding year.
Does the FMPP grant require matching funds or cost sharing?
No. FMPP did not require cost sharing or matching funds, which reduced barriers for smaller organizations and community-based market groups.
When were funds expected to be available for use?
Funding was slated to be available for use starting October 1, 2015.
How long could a project last under this opportunity?
Project periods were expected to begin around September 30, 2015 and conclude no later than September 29, 2017, creating an implementation window of roughly two years.
Who was eligible to apply?
Eligibility was limited to domestic entities that are owned, operated, and located within the 50 U.S. states and certain U.S. territories and jurisdictions. The eligible applicant pool included a broad range of organizations such as agricultural businesses, cooperatives, producer networks/associations, CSA networks/associations, local governments, nonprofit corporations (including 501(c) organizations and accredited institutions of higher education, provided no net earnings benefit private individuals), public benefit corporations, economic development corporations, regional farmers market authorities, and tribal governments.
Which U.S. territories and jurisdictions were included as eligible locations?
The opportunity listed eligibility for the District of Columbia, Puerto Rico, Guam, American Samoa, the U.S. Virgin Islands, and the Northern Mariana Islands.
Are State Departments of Agriculture eligible applicants?
State Departments of Agriculture could be eligible if their state statutes designate them as a regional farmers market authority.
When was the opportunity posted and what was the application deadline?
The opportunity was posted on March 16, 2015. The application deadline was May 14, 2015.
Was there an informational webinar for applicants?
Yes. AMS scheduled an informational webinar on March 25 to introduce the program and help potential applicants understand priorities and application expectations.
Where could applicants find additional program details and materials?
Additional details and related materials were hosted through the AMS grants website and the FMPP page at www.ams.usda.gov/FMPP.
Who was the contact person for questions or assistance?
The listed contact was John Miklozek (Acting Team Lead). The phone number provided was 202-720-0933.
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