Opportunity Information: Apply for RFA HS 12 004

  • The Agency for Health Care Research and Quality in the health sector is offering a public funding opportunity titled "Building the Science of Public Reporting (R21)" and is now available to receive applicants.
  • Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 93.226 Research on Healthcare Costs, Quality and Outcomes.
  • This funding opportunity was created on Jan 23, 2012 and posted on Jan 23, 2012.
  • Applicants must submit their applications by Mar 28, 2012. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
  • The funding agency has allocated a total of $14,000,000.00 to eligible and selected applicants.
  • Eligible applicants include: Private institutions of higher education Public and State controlled institutions of higher education Native American tribal organizations (other than Federally recognized tribal governments) Others (see text field entitled Additional Information on Eligibility for clarification) City or township governments Native American tribal governments (Federally recognized) County governments.
  • Other Eligible Applicants include the following Eligible Agencies of the Federal Government Indian/Native American Tribal Governments (Other than Federally Recognized).
Apply for RFA HS 12 004

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Opportunity Summary:

The Building the Science of Public Reporting (R21) opportunity is a discretionary research grant program from the Agency for Health Care Research and Quality (AHRQ) designed to strengthen what is known, scientifically and practically, about how to make public reporting of health care information actually work for consumers. The central goal is to fund exploratory and developmental studies that generate actionable evidence on how to present, package, and deliver publicly reported information about health care quality and resource use so people can use it in real decisions. Rather than assuming consumers are uninterested, the announcement starts from a different diagnosis: many consumers do not use existing public reports because the reports are hard to understand, poorly designed, not relevant to what people care about, or not distributed in ways that reach them at the moments when they are choosing providers or sites of care.

AHRQ is specifically looking for innovative, practical research that tackles pressing questions about effective public reporting. That means studies that test improvements in report design (for example, clearer displays, better comparisons, more intuitive language), content choices (for example, focusing on measures that matter to patients and families, including value or cost-related information in meaningful ways), and dissemination strategies (for example, getting reports in front of consumers through the channels they already use and at key decision points). The opportunity emphasizes that effective public reports should be transparent and timely, and should provide information consumers can trust. In other words, the intent is not just to publish data, but to make information credible and usable enough that it supports conversations with providers and payers and influences real-world choices.

This funding announcement uses the R21 Exploratory/Developmental mechanism, which is generally intended for earlier-stage research, rapid testing of concepts, pilot work, and studies that can open up new lines of investigation. The overall theme is building the evidence base for consumer-facing public reporting, meaning proposals should be oriented toward learning what works, for whom, and under what circumstances, in ways that can be applied by organizations that produce or sponsor public reports. The focus is on consumers as end users, including the practical reality that people want reports that are easy to access and simple to interpret, and that allow straightforward comparisons across providers and sites of care on quality and value.

Key administrative details from the listing include the Funding Opportunity Number RFA-HS-12-004 and the title Building the Science of Public Reporting (R21). It is categorized as a grant in the health activity area under CFDA 93.226 (Research on Healthcare Costs, Quality and Outcomes). The program did not require cost sharing or matching. The opportunity was posted on January 23, 2012, with an original and current closing date of March 28, 2012, and an archive date of April 28, 2012. The estimated total funding amount listed is $14,000,000.

Eligibility was broad and included private institutions of higher education, public and state-controlled institutions of higher education, city or township governments, county governments, Native American tribal governments (federally recognized), and Native American tribal organizations that are not federally recognized, along with certain eligible federal government agencies as described in the full announcement. The official information and full details were provided through the NIH Grants Guide link associated with the AHRQ announcement (http://grants.nih.gov/grants/guide/rfa-files/RFA-HS-12-004.html). For technical access issues, the contact listed was the NIH Office of Extramural Research webmaster (FBOWebmaster@OD.NIH.GOV).

Taken together, the opportunity is best understood as an effort to move public reporting beyond simply releasing performance metrics and toward a more evidence-driven approach: figuring out how to make reports understandable, relevant, trusted, and well-timed so that they can realistically influence consumer decisions and improve the overall value and quality of care.

Frequently Asked Questions (FAQs)

What is the "Building the Science of Public Reporting (R21)" funding opportunity?

It is a discretionary research grant program from the Agency for Health Care Research and Quality (AHRQ) focused on improving how publicly reported health care information is designed, delivered, and used by consumers. The goal is to strengthen the scientific and practical evidence on what makes public reporting actually work in real decision-making.

What is the main purpose of this grant program?

The central purpose is to fund exploratory and developmental studies that generate actionable evidence on how to present, package, and disseminate publicly reported information about health care quality and resource use so consumers can apply it when choosing providers or sites of care.

What problem is AHRQ trying to solve with this opportunity?

The opportunity is based on the idea that many consumers do not use existing public reports not because they are inherently uninterested, but because the reports can be difficult to understand, poorly designed, irrelevant to what people care about, or not delivered through channels and at moments when consumers are making choices.

What types of research does AHRQ want to fund under this announcement?

AHRQ is looking for innovative, practical research that addresses pressing questions about effective public reporting. This includes studies that test improvements in report design, content selection, and dissemination strategies, with a focus on producing evidence that can be applied by organizations that create or sponsor public reports.

What does the R21 mechanism mean in this context?

This opportunity uses the R21 Exploratory/Developmental mechanism, which is generally intended for earlier-stage research, pilot work, rapid testing of concepts, and studies that can open new lines of investigation related to consumer-facing public reporting.

What kinds of report design improvements are relevant to this funding opportunity?

Examples described include clearer displays, better approaches to comparisons, and more intuitive language. The emphasis is on making reports easier to interpret and more usable for consumers.

What kinds of content improvements are relevant to this funding opportunity?

The announcement highlights content choices such as focusing on measures that matter to patients and families and including value or cost-related information in meaningful ways, so that the information aligns with what consumers care about and can use.

What kinds of dissemination strategies are relevant to this funding opportunity?

Examples include getting reports to consumers through channels they already use and placing the information in front of them at key decision points, such as when choosing providers or sites of care.

Who is the intended end user of the public reporting improvements supported by this grant?

The focus is on consumers as end users, including the practical reality that people want reports that are easy to access, simple to interpret, and designed for straightforward comparisons across providers and sites of care.

What outcomes is AHRQ aiming for by improving public reporting?

The intent is to move beyond simply publishing metrics and toward making public reports credible and usable enough to support real-world decisions, inform conversations with providers and payers, and influence choices related to quality and value.

What qualities does AHRQ emphasize for effective public reports?

The opportunity emphasizes that effective public reports should be transparent and timely, and should provide information consumers can trust.

What is the Funding Opportunity Number (FOA) for this announcement?

The Funding Opportunity Number is RFA-HS-12-004.

What is the official title of the grant opportunity?

The title is "Building the Science of Public Reporting (R21)."

Which agency is offering this opportunity?

The opportunity is offered by the Agency for Health Care Research and Quality (AHRQ).

What is the activity area and CFDA number associated with this grant?

It is in the health activity area under CFDA 93.226, titled "Research on Healthcare Costs, Quality and Outcomes."

Is cost sharing or matching required?

No. The listing specifies that cost sharing or matching was not required.

What was the posting date for this opportunity?

The opportunity was posted on January 23, 2012.

What were the closing dates for submission?

The original and current closing date listed was March 28, 2012.

When was the opportunity archived?

The archive date listed was April 28, 2012.

How much total funding was estimated for this opportunity?

The estimated total funding amount listed was $14,000,000.

What types of organizations were eligible to apply?

Eligibility was broad and included private institutions of higher education, public and state-controlled institutions of higher education, city or township governments, county governments, Native American tribal governments (federally recognized), Native American tribal organizations that are not federally recognized, and certain eligible federal government agencies as described in the full announcement.

Where can applicants find the official full announcement details?

The official information and full details were provided through the NIH Grants Guide link associated with the announcement: http://grants.nih.gov/grants/guide/rfa-files/RFA-HS-12-004.html

Who should be contacted for technical access issues related to the listing?

For technical access issues, the listed contact was the NIH Office of Extramural Research webmaster at FBOWebmaster@OD.NIH.GOV.

What does "public reporting" refer to in this opportunity?

Based on the description provided, public reporting refers to publishing information about health care quality and resource use so that consumers can compare providers and sites of care, and use that information in decisions.

What does AHRQ mean by generating "actionable evidence"?

In this context, it means producing practical findings about what works, for whom, and under what circumstances, in ways that organizations that produce or sponsor public reports can actually apply.

What kinds of consumer decisions is this program trying to support?

The opportunity highlights decisions such as choosing providers or selecting sites of care, and emphasizes reaching consumers at the moments those decisions are being made.

How is this opportunity different from simply releasing performance metrics?

The emphasis is on an evidence-driven approach that tests how to make reports understandable, relevant, trusted, and well-timed, rather than treating the public release of data as sufficient on its own.

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