Opportunity Information: Apply for S LMAQM 10 RFA RPPR CA 009

  • The OFFICE OF ACQUISITIONS MANAGEMENT in the other (see text field entitled explanation of other category of funding activity for clarification) sector is offering a public funding opportunity titled "Creative and Sustainable Television Series For Broadcast on Major Pan Arab Free to Air Satellite channels of the MENA region" and is now available to receive applicants.
  • Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 00.000 Not Elsewhere Classified.
  • This funding opportunity was created on May 7, 2010 and posted on May 7, 2010.
  • Applicants must submit their applications by Jun 10, 2010. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
  • The funding agency has allocated a total of $4,000,000.00 to eligible and selected applicants.
  • Each selected applicant is eligible to receive up to $2,000,000.00 in funding.
  • The number of recipients for this funding is limited to 3 candidate(s).
  • Eligible applicants include: Nonprofits having a 501(c)(3) status with the IRS, other than institutions of higher education For profit organizations other than small businesses Nonprofits that do not have a 501(c)(3) status with the IRS, other than institutions of higher education.
Apply for S LMAQM 10 RFA RPPR CA 009

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Opportunity Summary:

This grant opportunity, titled "Creative and Sustainable Television Series For Broadcast on Major Pan Arab Free to Air Satellite channels of the MENA region," is a U.S. Department of State public diplomacy funding program designed to support the development and distribution of Arabic-language television content aimed at audiences across the Middle East and North Africa, with additional reach into Arabic-speaking communities in Europe and Asia. The core idea is to use popular, culturally resonant satellite television formats to encourage dialogue and improve relations between the United States and the Muslim world by working through indigenous Arabic-language media rather than external messaging.

The program is run through the Department of State, Office of Public Diplomacy and Public Affairs, and is offered as a discretionary funding opportunity using a cooperative agreement structure. In practical terms, that means selected recipients should expect meaningful involvement or coordination with the government during implementation, not just a hands-off grant. The total funding available is approximately $4,000,000, with an expectation of about three awards. Individual awards are projected to fall between $1,000,000 (floor) and $2,000,000 (ceiling). There is no stated cost sharing or matching requirement, which lowers the financial barrier for strong applicants who can demonstrate impact and distribution capacity.

The opportunity is grounded in Congressional intent from the 2009 Supplemental Appropriations Act (HR 2346, PL 111-32), which emphasized expanding new media and creating targeted Arabic-language programming that supports cultural, educational, and professional dialogue. The announcement highlights satellite television as the most powerful tool for reaching broad audiences in the region and points to "soft news" and entertainment-driven series as especially effective, particularly when they build on stories and themes the local culture already recognizes and values. In other words, the program is looking for content that can succeed on its own merits in competitive broadcast environments, not programming that feels like a public service announcement.

Funding priorities are clearly spelled out and proposals are favored if they consistently incorporate all or most of the following themes throughout the production: promoting religious tolerance, promoting cultural understanding, rejecting violent extremism, discouraging negative stereotypes and conspiracy theories, respecting human rights, and promoting the rule of law. The emphasis on "consistently for the duration of the production" signals that these are not meant to be occasional talking points but rather built into the narrative, structure, and editorial direction of the series across episodes.

Eligibility is relatively broad in organizational form but strict in demonstrated capability. The competition invites both for-profit and nonprofit organizations, including non-U.S. entities, as long as they can show real, proven experience producing prime-time, multi-episode television programming. The announcement specifically calls out documentary, reality, and/or entertainment serial drama formats, implying that applicants should propose professionally produced series with sustained audience engagement potential. Beyond production skill, applicants are expected to prove they can actually place content on major pan-Arab free-to-air satellite channels. The requirement is not just a plan for outreach; applicants must document prior national or international broadcast placement success at the network or satellite level, and they must show successful prior or existing production and broadcast agreements with major channels serving the MENA region and Arabic-speaking markets abroad. This strongly suggests the Department is prioritizing applicants that already have access to distribution pipelines and credible broadcast relationships, reducing the risk that funded programs never reach mass audiences.

Key administrative details from the listing include the Funding Opportunity Number S-LMAQM-10-RFA-RPPR-CA-009, a posted date of May 7, 2010, and a closing date of June 10, 2010 (with the archive date listed as July 10, 2010). The opportunity is administered under the Office of Acquisitions Management, and the full announcement was made available via Grants.gov. A point of contact is provided in the source text as Veronica Thompson, Grants Management Specialist, associated with the "Creative and Sustainable Television Series" program.

Overall, the grant is best understood as a high-budget, broadcast-focused public diplomacy investment: it is meant to fund compelling Arabic-language series that can win prime-time placement on major free-to-air satellite networks, sustain audience attention over multiple episodes, and promote specific civic and social themes (tolerance, human rights, rule of law, and countering extremism and conspiratorial thinking) in ways that feel organic to the genre and audience expectations.

Frequently Asked Questions (FAQs)

What is the title of this grant opportunity?

The opportunity is titled "Creative and Sustainable Television Series For Broadcast on Major Pan Arab Free to Air Satellite channels of the MENA region."

Who is offering and administering this funding opportunity?

This is a U.S. Department of State public diplomacy funding program run through the Department of State, Office of Public Diplomacy and Public Affairs. The listing also notes administration under the Office of Acquisitions Management.

What is the main purpose of the program?

The program is designed to support the development and distribution of Arabic-language television content that can reach broad audiences across the Middle East and North Africa (MENA), with additional reach into Arabic-speaking communities in Europe and Asia. The intent is to encourage dialogue and improve relations between the United States and the Muslim world by working through indigenous Arabic-language media and culturally resonant satellite television formats.

What kind of content is the program trying to fund?

The focus is on popular, culturally resonant satellite television formats that can succeed in competitive broadcast environments. The announcement emphasizes "soft news" and entertainment-driven series, and specifically references documentary, reality, and/or entertainment serial drama formats.

Does the program want public service announcements or overt messaging?

The description suggests the opposite: it highlights programming that can succeed on its own merits and does not feel like a public service announcement. The expectation is that the preferred themes are built organically into the narrative and editorial direction.

What themes should proposals incorporate?

Proposals are favored if they consistently incorporate all or most of these themes throughout the production: promoting religious tolerance, promoting cultural understanding, rejecting violent extremism, discouraging negative stereotypes and conspiracy theories, respecting human rights, and promoting the rule of law.

How should these themes appear in the series?

The opportunity stresses that the themes should be incorporated consistently for the duration of the production. This indicates they should be integrated across episodes in the narrative, structure, and editorial approach rather than appearing only occasionally.

What geographic audience is the program targeting?

The primary target is audiences across the Middle East and North Africa via major pan-Arab free-to-air satellite channels, with additional reach into Arabic-speaking communities in Europe and Asia.

How much total funding is available?

The total funding available is approximately $4,000,000.

How many awards are expected?

The opportunity indicates an expectation of about three awards.

What is the expected funding range for individual awards?

Individual awards are projected to range from $1,000,000 (floor) to $2,000,000 (ceiling).

Is cost sharing or a match required?

No cost sharing or matching requirement is stated in the provided information.

What type of award mechanism is used?

The opportunity uses a cooperative agreement structure.

What does a cooperative agreement imply for recipients?

Based on the description, recipients should expect meaningful involvement or coordination with the U.S. government during implementation, rather than a fully hands-off grant arrangement.

Who is eligible to apply?

Eligibility includes both for-profit and nonprofit organizations, including non-U.S. entities, provided they can demonstrate the required production and broadcast capabilities described in the announcement.

What experience must applicants demonstrate?

Applicants are expected to show proven experience producing prime-time, multi-episode television programming. In addition to production experience, they must show demonstrated ability to place content on major pan-Arab free-to-air satellite channels.

Is having a distribution plan enough, or is proof of broadcast placement required?

The description indicates proof is required. Applicants must document prior national or international broadcast placement success at the network or satellite level and show successful prior or existing production and broadcast agreements with major channels serving the MENA region and Arabic-speaking markets abroad.

What kinds of broadcast outlets does the program emphasize?

The emphasis is on major pan-Arab free-to-air satellite channels, described as a powerful tool for reaching broad regional audiences.

What is the broader policy or legislative basis mentioned for this program?

The opportunity references Congressional intent from the 2009 Supplemental Appropriations Act (HR 2346, PL 111-32), emphasizing expansion of new media and targeted Arabic-language programming that supports cultural, educational, and professional dialogue.

What is the Funding Opportunity Number?

The Funding Opportunity Number listed is S-LMAQM-10-RFA-RPPR-CA-009.

When was the opportunity posted and when was it due?

The posted date is May 7, 2010, and the closing date is June 10, 2010. The archive date is listed as July 10, 2010.

Where was the full announcement made available?

The full announcement was made available via Grants.gov.

Who is the point of contact listed in the source information?

The point of contact provided is Veronica Thompson, Grants Management Specialist, associated with the "Creative and Sustainable Television Series" program.

What is the program trying to accomplish through television specifically?

It is positioned as a public diplomacy investment intended to fund compelling Arabic-language series that can win prime-time placement, sustain attention over multiple episodes, and promote civic and social themes (tolerance, human rights, rule of law, and countering extremism and conspiratorial thinking) in ways that fit local culture and genre expectations.

Does the opportunity prioritize new entrants, or organizations with existing broadcast relationships?

Based on the stated documentation requirements (prior broadcast placement success and prior or existing production and broadcast agreements), the opportunity strongly favors organizations that already have credible distribution pipelines and established broadcast relationships.

Are non-U.S. organizations allowed to apply?

Yes. The eligibility description explicitly includes non-U.S. entities, as long as they can meet the experience and broadcast placement requirements described.

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