Opportunity Information: Apply for RFA674 11 27
Apply for RFA674 11 27
- The South Africa USAID Pretoria in the health sector is offering a public funding opportunity titled "Integrated Health Social Marketing" and is now available to receive applicants.
- Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 98.001 USAID Foreign Assistance for Programs Overseas.
- This funding opportunity was created on Apr 14, 2011 and posted on Mar 25, 2011.
- Applicants must submit their applications by May 13, 2011. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
- Each selected applicant is eligible to receive up to $20,000,000.00 in funding.
- The number of recipients for this funding is limited to 1 candidate(s).
- Eligible applicants include: Unrestricted (i.e., open to any type of entity above), subject to any clarification in text field entitled Additional Information on Eligibility.
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Opportunity Summary:
The Integrated Health Social Marketing grant opportunity (Funding Opportunity Number RFA674-11-27) is a USAID Request for Applications designed to continue and expand USAID/Angola's existing health social marketing work. The core aim is to use social marketing approaches to increase demand for, access to, and consistent use of essential public health commodities and related services among targeted populations in Angola. A key expansion in this round is the addition of family planning commodities to the current social marketing portfolio, building on an established platform that already supports HIV prevention, malaria prevention and treatment, and safer water behaviors.
Programmatically, the opportunity focuses on scaling up distribution and promotion of several priority products: condoms for HIV/AIDS prevention, long-lasting insecticide-treated nets (LLINs) for malaria prevention, artemisinin-based combination therapy (ACT) for malaria treatment, and water purification solution to reduce water-borne illnesses. Beyond simply making products available, the project is expected to drive behavior change by developing and implementing interventions that encourage adoption of healthier practices and improve consistent adherence over time, which is often the determining factor in real health impact. In practical terms, this implies a mix of demand generation (communications, branding, community outreach, and possibly provider engagement), supply and availability strategies (ensuring products are accessible through appropriate channels), and reinforcement activities that help people use products correctly and routinely.
Coordination is a stated expectation. Social marketing activities under the award should align with and complement the efforts of the Government of the Republic of Angola (GRA), as well as other donors and implementing partners working in HIV/AIDS, family planning, malaria, and water-related programming. This points to an implementation model that avoids duplication, leverages existing national strategies and partner networks, and fits within broader health system and public health objectives in Angola.
From a funding and administrative standpoint, this is a discretionary funding opportunity administered by USAID (listed under South Africa USAID Pretoria, while the program focus is USAID/Angola). The award instrument is a Cooperative Agreement, which typically means USAID expects substantial involvement during implementation compared with a standard grant. The opportunity anticipated a single award (Expected Awards: 1) with a total funding level set at both the floor and ceiling of $20,000,000, indicating a planned fixed-size award rather than a range. There is no cost sharing or matching requirement. Eligibility is listed as unrestricted, meaning applications were open to a broad range of entity types, subject to any additional eligibility clarifications contained in the full announcement.
Key timeline details included a posting date of March 25, 2011, with an application closing date of May 13, 2011, and an archive date of June 12, 2011. The CFDA number associated with the opportunity is 98.001 (USAID Foreign Assistance for Programs Overseas). The full announcement was available via Grants.gov, and a point of contact was provided for access issues: Fatima dos Santos, Acquisition Assistant Specialist, phone +27 12 4522167.
Frequently Asked Questions (FAQs)
1) What is the name of this funding opportunity?
The opportunity is titled the Integrated Health Social Marketing grant opportunity.
2) What is the Funding Opportunity Number (FON)?
The Funding Opportunity Number is RFA674-11-27.
3) Who is the funding agency?
The funding agency is USAID (the U.S. Agency for International Development).
4) What type of solicitation is this?
This is a USAID Request for Applications (RFA).
5) What is the award instrument?
The award instrument is a Cooperative Agreement.
6) What does a Cooperative Agreement imply for implementation?
Based on the opportunity description, a Cooperative Agreement typically indicates USAID expects substantial involvement during implementation compared with a standard grant.
7) What is the overall goal of the opportunity?
The core aim is to use social marketing approaches to increase demand for, access to, and consistent use of essential public health commodities and related services among targeted populations in Angola.
8) Where will activities be focused?
The program focus is USAID/Angola, and activities are intended to support targeted populations in Angola.
9) What work is this opportunity intended to continue or expand?
It is designed to continue and expand USAID/Angola's existing health social marketing work.
10) What is new or expanded in this round of funding?
A key expansion is the addition of family planning commodities to the current social marketing portfolio, building on an established platform that already supports HIV prevention, malaria prevention and treatment, and safer water behaviors.
11) Which priority commodities/products are specifically mentioned?
The opportunity highlights scaling up distribution and promotion of: condoms (HIV/AIDS prevention), long-lasting insecticide-treated nets (LLINs) (malaria prevention), artemisinin-based combination therapy (ACT) (malaria treatment), and water purification solution (to reduce water-borne illnesses). It also adds family planning commodities to the portfolio.
12) Is the project only about distributing products?
No. Beyond making products available, the project is expected to drive behavior change by developing and implementing interventions that encourage adoption of healthier practices and improve consistent adherence over time.
13) What kinds of approaches are envisioned under "social marketing" in this opportunity?
The description suggests a mix of demand generation and supply/availability strategies, plus reinforcement activities. Examples named or implied include communications, branding, community outreach, and possibly provider engagement, alongside ensuring products are accessible through appropriate channels and supporting correct, routine use.
14) What health areas does the opportunity explicitly connect to?
The opportunity explicitly connects to HIV/AIDS prevention, family planning, malaria prevention and treatment, and safer water behaviors/water-borne illness reduction.
15) What is meant by "consistent use" and why is it emphasized?
The opportunity notes that consistent adherence over time is often the determining factor in real health impact, so activities should support not just initial uptake but correct and routine use.
16) Are applicants expected to coordinate with other stakeholders?
Yes. Coordination is a stated expectation, and activities under the award should align with and complement the efforts of the Government of the Republic of Angola (GRA) and other donors and implementing partners working in the relevant health areas.
17) What is the intent of the coordination requirement?
As described, it points to an implementation model that avoids duplication, leverages existing national strategies and partner networks, and fits within broader health system and public health objectives in Angola.
18) How many awards does USAID expect to make?
The opportunity anticipated a single award (Expected Awards: 1).
19) What is the total funding amount?
The total funding level is $20,000,000.
20) Is the funding amount a range or a fixed size?
It is presented as both the floor and the ceiling at $20,000,000, indicating a planned fixed-size award rather than a range.
21) Is cost sharing or matching required?
No. The opportunity states there is no cost sharing or matching requirement.
22) Who is eligible to apply?
Eligibility is listed as unrestricted, meaning applications were open to a broad range of entity types, subject to any additional eligibility clarifications contained in the full announcement.
23) What is the CFDA number associated with this opportunity?
The CFDA number is 98.001 (USAID Foreign Assistance for Programs Overseas).
24) When was the opportunity posted?
The posting date was March 25, 2011.
25) What was the application closing date?
The application closing date was May 13, 2011.
26) When was the opportunity archived?
The archive date was June 12, 2011.
27) Where was the full announcement available?
The full announcement was available via Grants.gov.
28) Which USAID office is listed for administration?
It is listed under South Africa USAID Pretoria, while the program focus is USAID/Angola.
29) Who is the point of contact for access issues, and how can they be reached?
The point of contact listed for access issues is Fatima dos Santos, Acquisition Assistant Specialist, phone +27 12 4522167.
30) What is the discretionary nature of this funding opportunity?
The opportunity is described as a discretionary funding opportunity administered by USAID.
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