Opportunity Information: Apply for USDA AMS TM LFPP G 16 0001

  • The USDA-AMS in the agriculture sector is offering a public funding opportunity titled "Local Food Promotion Program" and is now available to receive applicants.
  • Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 10.172.
  • This funding opportunity was created on Mar 08, 2016 and posted on Mar 08, 2016.
  • Applicants must submit their applications by May 12, 2016. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
  • Each selected applicant is eligible to receive up to $500,000.00 in funding.
  • The number of recipients for this funding is limited to 160 candidate(s).
  • Eligible applicants include: Others (see text field entitled Additional Information on Eligibility for clarification).
Apply for USDA AMS TM LFPP G 16 0001

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Opportunity Summary:

The Local Food Promotion Program (LFPP) is a competitive USDA Agricultural Marketing Service (USDA-AMS) grant opportunity that, in FY 2016, set aside about $13 million to strengthen local and regional food systems. It sits under the broader Farmers Marketing and Local Food Promotion Program (FMLFPP) and is authorized through the Farmer-to-Consumer Direct Marketing Act of 1946 (as amended). The basic purpose is to increase consumer access to, and consumption of, locally and regionally produced agricultural products while helping farm and ranch operations build stronger market opportunities close to home. A key feature of the program is the required cost share: recipients must provide a 25 percent match.

LFPP focuses on what it calls Local and Regional Food Business Enterprises, meaning the kinds of organizations and operations that make local food markets function in practice. These enterprises may process, distribute, aggregate, or store food that is produced locally or regionally. The program funds efforts that develop, improve, or expand these enterprises, and it also supports outreach, training, and technical assistance that help them grow and connect more effectively with producers, buyers, and consumers.

Eligibility is broad, as long as the applicant is supporting or working with local and regional food business enterprises. Examples listed include agricultural businesses and other for-profit agricultural entities, agricultural cooperatives, producer networks and associations, community supported agriculture (CSA) networks and associations, nonprofit corporations, public benefit corporations, economic development corporations, regional farmers market authorities, and local and tribal governments. In other words, the program is designed to be accessible to many of the real-world organizations that coordinate local supply chains, not just producers themselves.

Applicants can choose between two grant tracks, depending on where they are in the project lifecycle, but they can only receive one type of LFPP grant in a single grant cycle. Planning Grants are meant for early-stage work to establish or expand a local or regional food business enterprise. Typical activities include market research, feasibility studies, and business planning. Awards range from $25,000 to $100,000, and projects must be completed within an 18-month period.

Implementation Grants are intended for projects that are ready to launch or scale. These funds can be used to establish a new food business enterprise or to improve or expand an existing one. Supported activities can include training and technical assistance for the enterprise and/or participating producers, outreach and marketing to buyers and consumers, and non-construction infrastructure improvements such as upgrades to facilities or information technology systems. Implementation awards range from $100,000 to $500,000, with a project period of up to 36 months (three years). The published award ceiling for the opportunity is $500,000, and USDA anticipated making about 160 awards.

For FY 2016, the opportunity was posted March 8, 2016, with an application deadline of May 12, 2016, and applications were to be submitted via Grants.gov. USDA also scheduled informational webinars in late March 2016, including a program webinar and separate Grants.gov submission webinars to walk applicants through the application process. The official opportunity details include Funding Opportunity Number USDA AMS TM LFPP G 16 0001 and CFDA 10.172, and the funding instrument is a discretionary grant administered by USDA-AMS.

Local Food Promotion Program (LFPP) FAQs

What is the Local Food Promotion Program (LFPP)?

The Local Food Promotion Program (LFPP) is a competitive grant opportunity administered by USDA's Agricultural Marketing Service (USDA-AMS). It funds projects that strengthen local and regional food systems by supporting the businesses and organizations that make local food markets work in practice.

How does LFPP fit within USDA programs?

LFPP sits under the broader Farmers Marketing and Local Food Promotion Program (FMLFPP) and is authorized through the Farmer-to-Consumer Direct Marketing Act of 1946 (as amended).

What is the main purpose of LFPP?

The purpose of LFPP is to increase consumer access to, and consumption of, locally and regionally produced agricultural products, while helping farm and ranch operations build stronger market opportunities closer to home.

How much funding was available under this opportunity (FY 2016)?

In FY 2016, about $13 million was set aside for LFPP to support eligible projects that strengthen local and regional food systems.

Is LFPP competitive?

Yes. LFPP is described as a competitive USDA-AMS grant opportunity, meaning applications are reviewed and selected competitively rather than funded automatically.

Is there a cost share or matching requirement?

Yes. LFPP requires a 25 percent match. Grant recipients must provide a cost share equal to 25 percent of the project cost.

What kinds of projects does LFPP fund?

LFPP funds efforts to develop, improve, or expand local and regional food business enterprises. It also supports outreach, training, and technical assistance that help these enterprises grow and connect with producers, buyers, and consumers.

What is a "Local and Regional Food Business Enterprise" under LFPP?

LFPP focuses on Local and Regional Food Business Enterprises, meaning organizations or operations that make local food markets function in practice. These enterprises may process, distribute, aggregate, or store food produced locally or regionally.

Who is eligible to apply?

Eligibility is broad as long as the applicant supports or works with local and regional food business enterprises. Examples include agricultural businesses and other for-profit agricultural entities, agricultural cooperatives, producer networks and associations, CSA networks and associations, nonprofit corporations, public benefit corporations, economic development corporations, regional farmers market authorities, and local and tribal governments.

Do applicants have to be producers (farmers or ranchers) to apply?

No. The program is designed to be accessible to many organizations that coordinate local supply chains and local food markets, not only producers themselves.

What grant types (tracks) are available through LFPP?

Applicants can choose between two grant tracks: Planning Grants and Implementation Grants. The appropriate track depends on where the project is in its lifecycle.

Can an applicant receive both a Planning Grant and an Implementation Grant in the same grant cycle?

No. Applicants may only receive one type of LFPP grant in a single grant cycle.

What are Planning Grants intended to support?

Planning Grants are meant for early-stage work to establish or expand a local or regional food business enterprise. Typical activities include market research, feasibility studies, and business planning.

What is the award range for Planning Grants?

Planning Grant awards range from $25,000 to $100,000.

How long is the project period for Planning Grants?

Planning Grant projects must be completed within an 18-month period.

What are Implementation Grants intended to support?

Implementation Grants are intended for projects that are ready to launch or scale. They can be used to establish a new local or regional food business enterprise or to improve or expand an existing one.

What activities are supported under Implementation Grants?

Supported activities can include training and technical assistance for the enterprise and/or participating producers, outreach and marketing to buyers and consumers, and non-construction infrastructure improvements such as upgrades to facilities or information technology systems.

What is the award range for Implementation Grants?

Implementation Grant awards range from $100,000 to $500,000.

How long is the project period for Implementation Grants?

Implementation Grant projects may have a project period of up to 36 months (three years).

What is the maximum award amount for this opportunity?

The published award ceiling for the opportunity is $500,000.

How many awards did USDA anticipate making (FY 2016)?

USDA anticipated making about 160 awards under this opportunity.

When did this FY 2016 opportunity open and close?

For FY 2016, the opportunity was posted on March 8, 2016, and the application deadline was May 12, 2016.

How were applications submitted?

Applications were to be submitted via Grants.gov.

Were there any applicant trainings or informational sessions?

Yes. USDA scheduled informational webinars in late March 2016, including a program webinar and separate Grants.gov submission webinars to walk applicants through the application process.

What is the Funding Opportunity Number for this LFPP posting?

The official Funding Opportunity Number is USDA AMS TM LFPP G 16 0001.

What is the CFDA number associated with this opportunity?

The CFDA number listed for this opportunity is 10.172.

What type of funding instrument is LFPP?

The funding instrument is a discretionary grant administered by USDA-AMS.

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