Opportunity Information: Apply for F16AS00364

  • The Department of the Interior, Fish and Wildlife Service in the other (see text field entitled explanation of other category of funding activity for clarification) sector is offering a public funding opportunity titled "National Audubon Society - USFWS Sagebrush Communications Partnership" and is now available to receive applicants.
  • Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 15.657.
  • This funding opportunity was created on Jul 19, 2016.
  • Applicants must submit their applications by Jul 26, 2016 This is a notice of intent to award a single source cooperative agreement to National Audubon Society in accordance with DOI policy 505 DM 2 (4) Unique Qualifications. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
  • Each selected applicant is eligible to receive up to $50,000.00 in funding.
  • The number of recipients for this funding is limited to 1 candidate(s).
  • Eligible applicants include: Others (see text field entitled Additional Information on Eligibility for clarification).
Apply for F16AS00364

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Opportunity Summary:

The National Audubon Society - USFWS Sagebrush Communications Partnership (Funding Opportunity Number F16AS00364) is a U.S. Fish and Wildlife Service (USFWS) discretionary funding opportunity under the Department of the Interior. It is structured as a cooperative agreement, which generally means USFWS expects to have substantial involvement in the work alongside the recipient rather than simply issuing a grant and stepping back. The funding is tied to CFDA 15.657 and is categorized under an "Other" activity type, since the work is centered on communications and public engagement rather than on-the-ground habitat restoration or direct biological research.

The purpose of the award is to support a comprehensive communications campaign focused on conserving the sagebrush ecosystem. USFWS describes the effort as a campaign to be scoped, built, launched, and maintained, indicating it is not just a one-time outreach product but an organized initiative with planning, rollout, and ongoing management components. The stated goal is to promote a durable and collaborative conservation effort, meaning the communications work is intended to build long-term buy-in, strengthen partnerships, and encourage coordinated action among stakeholders who influence sagebrush conservation outcomes. USFWS notes this is a priority action for three regional directors and also a national priority, which signals strong internal agency support and a clear programmatic justification for dedicating external affairs resources to this topic.

The opportunity is explicitly a notice of intent to make a single-source award to the National Audubon Society. In practical terms, that means it was not designed as an open competition for multiple applicants. The eligibility field is listed broadly as "Others," but the posting clarifies that the agency intended to award to Audubon specifically under DOI policy 505 DM 2 (4) related to unique qualifications. This type of justification is typically used when the agency believes one organization is uniquely positioned to perform the work, often due to established relationships, specialized expertise, existing communications infrastructure, or a demonstrated ability to convene partners and reach target audiences.

Financially, the award ceiling is $50,000 with one expected award. The funding source is identified as Ecological Services funding directed toward External Affairs communications efforts, reflecting that the work is communications-driven and aligned with USFWS public-facing engagement and partnership-building functions. The posting was created on July 19, 2016, with an original closing date of July 26, 2016, which aligns with the nature of a single-source intent notice where the timeline is often short because the recipient is predetermined and the notice functions primarily as a transparency and policy-compliance step.

Overall, this opportunity is best understood as a targeted federal investment in strategic communications to advance sagebrush ecosystem conservation through collaboration. Rather than funding direct field activities, it supports the messaging, outreach, and partnership coordination needed to sustain a broad conservation effort, with Audubon serving as the principal partner working closely with USFWS to develop and run the campaign.

FAQs: National Audubon Society - USFWS Sagebrush Communications Partnership (F16AS00364)

What is this funding opportunity?

This is a U.S. Fish and Wildlife Service (USFWS) discretionary funding opportunity under the Department of the Interior for the National Audubon Society - USFWS Sagebrush Communications Partnership. The Funding Opportunity Number is F16AS00364.

Which federal agency is offering this opportunity?

The opportunity is offered by the U.S. Fish and Wildlife Service (USFWS), within the Department of the Interior.

What type of award is being used?

The award is structured as a cooperative agreement, meaning USFWS expects substantial involvement in the work alongside the recipient rather than issuing funding with minimal ongoing participation.

Is this an open, competitive grant opportunity?

No. The posting is explicitly a notice of intent to make a single-source award to the National Audubon Society, meaning it was not designed as an open competition for multiple applicants.

Who is the intended recipient?

The intended recipient is the National Audubon Society, as stated in the notice of intent to make a single-source award.

What does "single-source" mean in this context?

Why is USFWS making a single-source award?

The posting indicates the agency intended to award to Audubon under DOI policy 505 DM 2 (4) related to unique qualifications, which is generally used when one organization is considered uniquely positioned to perform the work (for example, due to relationships, expertise, communications infrastructure, or the ability to convene partners and reach target audiences).

What is the purpose of the award?

The purpose is to support a comprehensive communications campaign focused on conserving the sagebrush ecosystem.

What kind of work will be supported?

The supported work is communications and public engagement focused on sagebrush ecosystem conservation. The campaign is described as something to be scoped, built, launched, and maintained, indicating planning, rollout, and ongoing management components.

Is the funded work focused on habitat restoration or biological research?

No. The activity type is categorized as "Other" because the work centers on communications and public engagement rather than on-the-ground habitat restoration or direct biological research.

What is the overall goal of the communications campaign?

The stated goal is to promote a durable and collaborative conservation effort by building long-term buy-in, strengthening partnerships, and encouraging coordinated action among stakeholders who influence sagebrush conservation outcomes.

How does USFWS characterize the importance of this effort?

USFWS notes this effort is a priority action for three regional directors and also a national priority, signaling strong internal agency support and programmatic justification for dedicating external affairs communications resources to this topic.

What is the CFDA number associated with this opportunity?

The funding is tied to CFDA 15.657.

How much funding is available?

The award ceiling is $50,000.

How many awards are expected?

One award is expected.

What is the funding source or program area identified in the posting?

The funding source is identified as Ecological Services funding directed toward External Affairs communications efforts, reflecting that the work is communications-driven and aligned with USFWS public-facing engagement and partnership-building functions.

When was the opportunity posted?

The posting was created on July 19, 2016.

What was the original closing date?

The original closing date was July 26, 2016.

Why is the timeline so short?

The short timeline aligns with the nature of a single-source intent notice, where the recipient is predetermined and the notice often functions primarily as a transparency and policy-compliance step.

What does "substantial involvement" mean for this cooperative agreement?

In this context, it means USFWS is expected to participate actively in the work with the recipient, rather than simply providing funds and stepping back. The posting frames the partnership as collaborative, consistent with developing and running a communications campaign jointly.

What makes this opportunity different from a typical conservation grant?

Rather than funding direct field activities, this opportunity supports strategic messaging, outreach, and partnership coordination needed to sustain a broad sagebrush conservation effort.

What is the opportunity best understood as?

It is best understood as a targeted federal investment in strategic communications to advance sagebrush ecosystem conservation through collaboration, with the National Audubon Society serving as the principal partner working closely with USFWS to develop and run the campaign.

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