Opportunity Information: Apply for SCAKAB 13 GR 016 SCA 03142013

  • The Bureau of South and Central Asian Affairs in the other (see text field entitled explanation of other category of funding activity for clarification) sector is offering a public funding opportunity titled "Social Media Summit and Training" and is now available to receive applicants.
  • Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 19.501 Public Diplomacy Programs for Afghanistan and Pakistan.
  • This funding opportunity was created on Mar 15, 2013 and posted on Mar 15, 2013.
  • Applicants must submit their applications by Apr 14, 2013. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
  • The funding agency has allocated a total of $250,000.00 to eligible and selected applicants.
  • Each selected applicant is eligible to receive up to $250,000.00 in funding.
  • The number of recipients for this funding is limited to 1 candidate(s).
  • Eligible applicants include: Others (see text field entitled Additional Information on Eligibility for clarification).
  • Eligibility is open to all Afghan and international organizations and companies operating in Afghanistan with direct experience organizing large scale conferences or events, and a proven track record of success implementing projects in Afghanistan. Organizations must demonstrate current country registration license (if applicable), competent programmatic ability, and be able to meet reporting requirements. International organizations that do not have a branch office in Afghanistan are required to partner with an Afghan organization.
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Opportunity Summary:

The Social Media Summit and Training grant (Funding Opportunity Number SCAKAB 13 GR 016 SCA 03142013) is a discretionary public diplomacy award offered by the U.S. Department of State, Bureau of South and Central Asian Affairs, through the Public Affairs Section (PAS) at the U.S. Embassy in Kabul. The opportunity is built around the idea that social media use in Afghanistan is expanding quickly, especially among young people in major cities where hundreds of thousands are estimated to have internet access and actively use platforms like blogs, Facebook, and Twitter. The program is intended to treat social media as a legitimate national communications space and to strengthen Afghan capacity to use it more effectively and more broadly.

At the center of the project is a national Social Media Summit planned for summer 2013. This summit is meant to bring together active Afghan social media users so they can exchange ideas, share experiences, and discuss how social platforms can be used for communication and engagement across the country. The summit component is framed as both a convening and a visibility moment: it highlights social media as a serious platform for discussion and networking, while also creating connections among people already producing content or organizing communities online.

After the summit, the program is expected to continue for roughly six months through a series of provincial trainings in about 5 to 6 provinces. These follow-on sessions are designed primarily as basic, beginner-oriented social media training, with an emphasis on expanding usage beyond major urban centers and encouraging wider adoption. In practical terms, the grant is supporting a two-phase approach: first, a high-profile national event for experienced or active users; second, a rollout of introductory trainings to build foundational skills and broaden participation geographically.

Funding is anticipated as a single award, with an estimated total of $250,000. The award ceiling is $250,000 and the floor is $100,000, and there is no cost-sharing or matching requirement. The grant was posted on March 15, 2013, with an application deadline of April 14, 2013, and an archive date of May 14, 2013. The CFDA number listed is 19.501 (Public Diplomacy Programs for Afghanistan and Pakistan), reinforcing that the primary purpose is public diplomacy rather than purely technical ICT development.

Eligibility is open to Afghan and international organizations and companies operating in Afghanistan, as long as they have direct experience organizing large-scale conferences or events and a proven track record implementing projects in Afghanistan. Applicants must be able to demonstrate appropriate in-country registration (when applicable), strong programmatic capacity, and the ability to meet reporting requirements. A key condition for international applicants is that those without a branch office in Afghanistan must partner with an Afghan organization, ensuring local operational presence and implementation capability. The point of contact listed for access issues is Pedro Palugyai, Grants Manager, Public Affairs Section, U.S. Embassy Kabul.

Frequently Asked Questions (FAQs)

What is the name of this grant opportunity?

The opportunity is titled the Social Media Summit and Training grant.

What is the Funding Opportunity Number (FON)?

The Funding Opportunity Number is SCAKAB 13 GR 016 SCA 03142013.

Which U.S. government office is offering this grant?

This is a discretionary public diplomacy award offered by the U.S. Department of State, Bureau of South and Central Asian Affairs, through the Public Affairs Section (PAS) at the U.S. Embassy in Kabul.

What is the main purpose of the program?

The program aims to strengthen Afghan capacity to use social media more effectively and more broadly, treating social media as a legitimate national communications space.

Why is the program focused on social media in Afghanistan?

The opportunity is based on the idea that social media use in Afghanistan is expanding quickly, especially among young people in major cities where hundreds of thousands are estimated to have internet access and actively use platforms such as blogs, Facebook, and Twitter.

What are the main components of the proposed project?

The project is structured as a two-phase approach: (1) a national Social Media Summit planned for summer 2013 for active Afghan social media users, and (2) approximately six months of follow-on provincial trainings in about 5 to 6 provinces focused on basic, beginner-oriented social media training.

When is the Social Media Summit expected to take place?

The national Social Media Summit is planned for summer 2013.

Who is the Social Media Summit intended for?

The summit is intended to bring together active Afghan social media users so they can exchange ideas, share experiences, and discuss how social platforms can be used for communication and engagement across the country.

What is the purpose of the summit beyond training?

The summit is framed as both a convening and a visibility moment, highlighting social media as a serious platform for discussion and networking, while creating connections among people who are already producing content or organizing communities online.

What happens after the summit?

After the summit, the program is expected to continue for roughly six months through a series of provincial trainings in about 5 to 6 provinces.

What is the focus of the provincial trainings?

The provincial trainings are designed primarily as basic, beginner-oriented social media training. They emphasize expanding usage beyond major urban centers and encouraging wider adoption.

How many provinces are expected to be included in the training rollout?

The follow-on trainings are expected to take place in about 5 to 6 provinces.

How much funding is available under this opportunity?

Funding is anticipated as a single award with an estimated total of $250,000.

What are the minimum and maximum award amounts?

The award floor is $100,000 and the award ceiling is $250,000.

Is cost-sharing or matching required?

No cost-sharing or matching requirement is listed for this opportunity.

How many awards are expected to be made?

The opportunity anticipates a single award.

What is the CFDA number associated with this grant?

The CFDA number listed is 19.501 (Public Diplomacy Programs for Afghanistan and Pakistan).

Is this primarily a public diplomacy program or a technical ICT development program?

Based on the CFDA listing and the stated goals, the primary purpose is public diplomacy rather than purely technical ICT development.

When was the opportunity posted?

The grant was posted on March 15, 2013.

What is the application deadline?

The application deadline is April 14, 2013.

What is the archive date?

The archive date is May 14, 2013.

Who is eligible to apply?

Eligibility is open to Afghan and international organizations and companies operating in Afghanistan, provided they meet the stated experience and capacity requirements.

What experience must applicants demonstrate?

Applicants must have direct experience organizing large-scale conferences or events and a proven track record implementing projects in Afghanistan.

Are there registration requirements for applicants?

Applicants must be able to demonstrate appropriate in-country registration when applicable.

What capacity requirements are mentioned?

Applicants must demonstrate strong programmatic capacity and the ability to meet reporting requirements.

Can an international organization apply without a local office in Afghanistan?

International applicants without a branch office in Afghanistan must partner with an Afghan organization to ensure local operational presence and implementation capability.

Who is the point of contact for access issues?

The point of contact listed for access issues is Pedro Palugyai, Grants Manager, Public Affairs Section, U.S. Embassy Kabul.

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