Opportunity Information: Apply for H NOFO 16 101
Apply for H NOFO 16 101
- The Department of State, U.S. Mission to India in the education, environment sector is offering a public funding opportunity titled "Viral Videos on Climate Change" and is now available to receive applicants.
- Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 19.040.
- This funding opportunity was created on Jul 22, 2016.
- Applicants must submit their applications by Sep 22, 2016. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
- Each selected applicant is eligible to receive up to $95,000.00 in funding.
- The number of recipients for this funding is limited to 1 candidate(s).
- Eligible applicants include: Public and State controlled institutions of higher education, Nonprofits having a 501(c)(3) status with the IRS, other than institutions of higher education, Private institutions of higher education.
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Opportunity Summary:
The Viral Videos on Climate Change opportunity is a discretionary U.S. Department of State grant (administered by the U.S. Mission to India, U.S. Consulate General Hyderabad, Public Affairs Section) focused on public education and environmental awareness. The project centers on producing a series of short, highly shareable videos designed to function like social media "viral" content, using simple, compelling storytelling to reach broad audiences and encourage practical action on climate issues. Rather than funding a large research initiative or a long-form documentary, this award is aimed at fast, accessible communications that can spread quickly online and spark conversation, reflection, and behavior change.
Under this funding, the selected grantee is expected to work in collaboration with a local film director to develop and produce 2 to 3 minute videos covering multiple aspects of the environment and climate change. The intent is to translate complex climate concepts into short-form narratives that viewers can immediately understand and share. The videos should both build awareness of key climate change issues and push beyond awareness into motivation, aiming to inspire viewers to take steps that help curb climate change. While the announcement summary does not list specific topics, the phrase "various aspects" suggests a multi-episode approach, potentially touching different drivers of emissions, local and regional impacts, and everyday actions that can reduce climate risk.
The award is structured as a cooperative agreement, which generally means the agency expects to be more actively involved than in a standard grant, often through input on messaging, coordination, or review of deliverables to ensure the project aligns with public diplomacy and outreach goals. Only one award was expected, making the competition comparatively high stakes, with a single project selected to carry out the full concept.
Funding is capped at an award ceiling of $95,000, and the activity categories listed are Education and Environment, reflecting the communication and public engagement nature of the work. Eligible applicants include public and state-controlled institutions of higher education, private institutions of higher education, and nonprofits with 501(c)(3) status (excluding universities when specified in that eligibility line). The funding opportunity number is H NOFO 16 101, and it was posted on July 22, 2016, with an original closing date of September 22, 2016.
In practical terms, a strong proposal for this opportunity would be expected to outline a clear creative strategy for short-form climate storytelling, a realistic production plan and budget that fits within the $95,000 cap, a distribution approach that supports "viral" sharing (for example, platform strategy, posting cadence, partnerships, and audience targeting), and a way to assess impact such as reach, engagement, or audience actions. The core purpose remains straightforward: produce short, compelling climate videos in partnership with a local filmmaker to inform the public and prompt real-world climate-positive behavior.
Frequently Asked Questions (FAQs): Viral Videos on Climate Change (H NOFO 16 101)
What is the "Viral Videos on Climate Change" grant opportunity?
This is a discretionary U.S. Department of State grant opportunity administered by the U.S. Mission to India, U.S. Consulate General Hyderabad, Public Affairs Section. It supports public education and environmental awareness through the production of short, highly shareable climate-change videos designed to spread quickly online and encourage practical action.
What is the main goal of the funded project?
The core goal is to create fast, accessible communications that can gain traction on social platforms, spark conversation and reflection, build climate awareness, and motivate viewers to take real-world steps that help curb climate change.
Is this funding meant for research or a full-length documentary?
No. The opportunity is described as focusing on short-form, viral-style storytelling rather than a large research initiative or a long-form documentary.
What kind of deliverables are expected?
The selected grantee is expected to develop and produce a series of short videos. The videos are described as 2 to 3 minutes long and designed to be highly shareable on social media.
How long should each video be?
The videos are expected to be approximately 2 to 3 minutes in length.
Who is the project expected to collaborate with?
The grantee is expected to work in collaboration with a local film director to develop and produce the videos.
What kinds of climate or environmental topics should the videos cover?
The summary does not list specific required topics. It states the videos should cover "multiple aspects of the environment and climate change," which suggests a multi-episode approach that can translate complex climate concepts into short narratives that are easy to understand and share.
Is the focus only on awareness, or should the videos aim for behavior change?
The videos should do both. They are intended to build awareness of key climate issues and also go beyond awareness by motivating viewers to take steps that help curb climate change.
What is the funding mechanism for this award?
The award is structured as a cooperative agreement, which generally indicates more active involvement from the agency than a standard grant. This can include agency input on messaging, coordination, and/or review of deliverables to ensure alignment with public diplomacy and outreach goals.
How many awards were expected to be made?
Only one award was expected, meaning a single project would be selected to carry out the full concept.
What is the maximum funding available?
Funding is capped at an award ceiling of $95,000.
What activity categories does this opportunity fall under?
The listed activity categories are Education and Environment, reflecting the public engagement and environmental awareness focus of the project.
Who is eligible to apply?
Eligible applicants include public and state-controlled institutions of higher education, private institutions of higher education, and nonprofits with 501(c)(3) status (excluding universities when specified in that eligibility line).
What is the funding opportunity number?
The funding opportunity number is H NOFO 16 101.
When was this opportunity posted and what was the deadline?
It was posted on July 22, 2016, and the original closing date was September 22, 2016.
What would a strong proposal be expected to include?
Based on the description provided, a strong proposal would be expected to outline: a clear creative strategy for short-form climate storytelling; a realistic production plan and budget that fits within the $95,000 cap; a distribution approach that supports viral sharing (such as platform strategy, posting cadence, partnerships, and audience targeting); and a plan to assess impact (for example, reach, engagement, or audience actions).
How is success or impact expected to be assessed?
The opportunity description suggests measuring impact through indicators such as reach, engagement, and viewer actions, in line with the goal of spreading content online and encouraging climate-positive behavior.
What makes these videos "viral" in the context of this opportunity?
The videos are intended to function like social media viral content: short, simple, compelling stories that are easy to understand quickly, easy to share, and capable of sparking conversation and reflection across broad audiences.
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